Tag Archives: kfc

Maggie Curran  

How KFC Mastered The “I’m Sorry” Ad   March 6, 2018

Mistakes: they happen to the best of us. They even happen to companies, and that’s where the corporate apology letter comes in. A rather painful statement for the corporation, these public apologies are becoming more and more prevalent—and necessary. What was once a corporate custom of stating “oops” is now a much more high-stakes practice thanks to social media, where Continue Reading

Tarah Kraft  

Campaign Crush: Fast Food Ad Frenzy   May 16, 2017

We’re all guilty of indulging in fast food every now and then. And if you’re one of the few who is able to resist the urge to devour chicken nuggets and fries on a Sunday morning, then I tip my hat to you. Sometimes (okay—a lot of the time), fast food is exactly what the doctor ordered, especially after seeing a Continue Reading