When you think of a brand, you usually think of its logo first. The logo is a visual representation of a brand’s identity; it’s typically the most memorable element of a brand.
Everyone knows creatives can have days where the inspiration just won’t come. After many fruitless hours of scrolling through Pinterest, Dribbble and Behance, it’s a good idea to change your approach.
Recently, a friend emailed me asking for recommendations on articles and sites that focused on trends in writing. She referenced a post I'd written for this very blog about adverbs and their [...]
Last week, I had the pleasure of attending the 170th Chicago Flower & Garden Show at Navy Pier. Yes, you read that right; this show has been happening in Chicago since 1847! For the past five [...]
Instagram is by far my favorite social network because it truly is what you make of it. The ability to curate a feed of exactly the type of media you want to see makes it one of my favorite [...]
As creatives who are tasked with generating clever ideas, copy and designs for clients daily, we all need a little inspiration to keep us on top of our game. At BatesMeron, our designers are [...]
The topic of tattoos can be a tricky one. For years, I have wanted to get “inked,” and as I approach a final decision more closely, blogging for BatesMeron presents itself as an ideal opportunity [...]
Courtney Wright is the founder and president of CDW Merchants, a leading provider of retail displays and packaging. Courtney exudes creativity through her entrepreneurship, personality and [...]
I was flipping through a design magazine last week when I came across an article that stopped me in my tracks. It wasn’t just entertaining or thought-provoking—it was arresting enough to make me [...]
It's no secret that 100 percent of the copywriters at BatesMeron have big personalities and big hair to go with them. Our curls and waves are as unpredictable, adorable and creative as we like to [...]