Each year, Takeda brings their dedication to health, wellness and charitable causes together into one event—Takeda Cares Day.
During their annual event, Takeda employees are encouraged to sign up for a 5k walk/run on Takeda’s Deerfield campus track, with the company donating money for every kilometer walked or run to benefit one of several philanthropies chosen by the employees themselves.
Over the years, Takeda Cares Day has grown bigger and better, with the 2015 event raising over $250,000 from 767 participants for good causes. To celebrate their progress and spread awareness of Takeda Cares Day to local and international teammates alike, BatesMeron helped Takeda’s team translate their story into a beautiful and compelling infographic.
Our team utilized the telling story and statistics from Takeda Cares’ five-year history to inform both our design and the flow of the infographic. We used a track graphic to guide readers through the results of the 2015 event, incorporating icons, visually exciting typography and quotes from participants to really bring the results to life.
Takeda was thrilled with the result, sending their new infographic out in their corporate newsletter, pinning it to their Pinterest board and proudly sharing it with their global offices as an example of the impact Takeda can make on its employees and its community.