Category Archives: BatesMeron

Carlie Miller  

5 Unique Instagram Brand Campaigns   January 26, 2016

While most of the Instagram photos I post are typically of my lunch, my cat or a city skyline, some brands have turned up the dial on creativity and launched some interesting campaigns on the social media platform that have done an excellent job of driving engagement. Here are 5 of my favorite Instagram brand campaigns that think outside of the Continue Reading

     
Fred Schaaf  

Printer Partners—Tips to Master Printing Projects   January 20, 2016

At BatesMeron, we have a pretty great team of talented designers who have mastered the creative process of print. They can take a unique and solid design for a business card and then pick just the right paper, inks and foils. The trouble is, after all of this creative expertise has created a beautiful product, you can easily discover that your Continue Reading

     
Becka Bates  

6 Questions for: Ashley Hothersall   January 12, 2016

This is Ashley, our newest copywriter here at BatesMeron. She’s a born and raised Illinois native with a passion for all things creative and coffee-related. With her big personality, unbeatable proofing skills and an ever-growing list of awesome hobbies, we couldn’t be more excited to welcome her to our team. I interviewed Ashley as part of our 6 Questions feature: a series Continue Reading

     
Taylor Wells  

A Very BatesMeron Holiday Carol   December 22, 2015

‘Twas a few days before Christmas, and at BatesMeron, the whole team was real busy getting the year’s final work done… [MORE]

     
BatesMeron  

The Importance of a Creative Outlet   December 15, 2015

When’s the last time you took an art class or read a book for fun? Maybe sketch writing and stand-up are totally your thing, or if you’re like me, a date with a glass of wine… [MORE]

     
Melissa Muñoz  

Inside Sweet 301: A Look at Graphic Standards   December 8, 2015

If you’ve worked with BatesMeron to create, reimagine or tweak a brand, you understand how much work goes into our process. After interviews, brainstorms, research, collaboration and lots of creative juice, you receive a shiny new brand—congratulations! A new or revitalized brand is certainly something to get excited about. It’s the fully realized identity that represents the services, values and skills that Continue Reading

     
BatesMeron  

A BatesMeron Thanksgiving   November 25, 2015

The first Chicago snows have fallen, and though we may not be all that grateful that the late-season summer has finally subsided, all of us at BMSD are thankful that we have wonderful friends and family to spend the holiday with. To celebrate our favorite turkey-filled holiday, we decided to poke around the office and ask everyone what they’re most thankful Continue Reading

     
Becka Bates  

6 Questions for: Tracy Paukstys   November 24, 2015

Tracy Paukstys is the Senior Director of Client Development at Insights in Marketing, one of the top market research consultancies in the business. With over 20 years of experience in consumer research, she’s a pro when it comes to figuring out what people want and how her clients can best provide it for them.  I interviewed Tracy as part of our 6 Continue Reading

     
BatesMeron  

Form and Content in Floral Design   November 17, 2015

As a copywriter, it might go without saying that I’ve always been fascinated by words and writing. What may not be as obvious is my lifelong fascination with everyday design. From baking to knitting to custom shoe design, I’ve always loved working with my hands to create varying forms of art that interact with the world instead of simply sitting on Continue Reading

     
Pilar McQuirter  

3 Quick Tips on Live Tweeting: Our Day at Content Jam   November 10, 2015

Last week, BatesMeron headed to Content Jam, a daylong conference that focuses on teaching professionals how to produce the best online content possible. The day was filled with an incredible roster of speakers ranging from strategists to CEOs. The subjects covered all aspects of content creation, but focused mainly on strategy, promotion and measurement. Getting into the spirit of the Continue Reading