Category Archives: BatesMeron

Joshua P. Ferguson  

Getting Adverbsarial: Writing in the Age of the Adverb   July 5, 2016

I consider myself to be someone who stays on top of current events and popular culture. It’s helpful when you’re a writer. Sifting through the latest on the presidential race, Game of Thrones and Beyonce last month, I stumbled across more than one article analyzing our collective overuse of the adverb. I know what you’re thinking, ‘wow, more than one?’ Continue Reading

     
Melissa Muñoz  

Summer Bucket List   June 28, 2016

This time last summer BatesMeron was hard at work researching, writing and designing a summer bucket list postcard for one of our favorite clients, the ultra fast and reliable RCN Chicago. This lineup of warm-weather fun came to mind over the weekend as I was prepping my planner, penciling in summer greatness—so naturally I plucked it from our archives to Continue Reading

     
Taylor Wells  

Life [or Design] on Mars?   June 21, 2016

The BatesMeron crew was over the moon when we saw that NASA released its retro-futurist recruiting poster series last week. Originally designed in 2009 but finally released to the public, (since they are a public agency) these posters certainly grabbed our attention and got a few of us thinking about the future of space. This is a clear example of Continue Reading

     
Taylor Wells  

BatesMeron Goes Game of Thrones   June 10, 2016

Game of Thrones. Depending on your respective level of nerdiness, the name can either send you into a frothing fit of joy or make you roll your eyes and wait for the inevitable “did you see last week’s episode?!” conversation to end. At BatesMeron, there’s no shortage of said frothing joy when we huddle up on Monday morning to discuss Continue Reading

     
Todd Pierce  

Creative Chaos: Why Creatives Thrive at a Messy Desk   June 7, 2016

Today at work, unbeknownst to my co-workers, I walked around to each person’s desk and noticed one thing that everyone seemed have in common—we all had cluttered desks. Not the kind of cluttered that might land our office on an episode of Hoarders, but our seemingly chaotic, mish-mash style of organization might give a visitor with OCD a teensy-tiny panic Continue Reading

     
Carlie Miller  

The Secret Behind IKEA’s Crazy Product Names   May 31, 2016

Working at an agency responsible for naming products and brands regularly, I always find it hard not to appreciate companies who find creative ways to name their merchandise. I took a trip to IKEA over the weekend and wandered the massive labyrinth of cheap furniture and trendy housewares for a good two and a half hours. During this adventure, my friends and Continue Reading

     
Katie Baird  

Roller Derby Gets a Minimalist Makeover   May 24, 2016

As a long-time roller derby enthusiast and player, I can safely say that today’s roller derby scene has come a long way from its theatrical incarnation in the 70’s. As modern roller derby continues to evolve and gain popularity, it’s taking more and more cues from other professional sports. Top teams are swapping fishnets for spandex, beers for protein shakes Continue Reading

     
Becka Bates  

6 Questions for: Kitchfix’s Josh and Britta Katt   May 17, 2016

Josh and Britta Katt are the husband and wife team behind Kitchfix, a meal delivery service based here in Chicago that also has its own line of grain-free granola and grain-free waffles. As head chef and head of marketing, respectively, the Katts and their team are helping transform the way we eat by making it easier to enjoy delicious food made Continue Reading

     
Joshua P. Ferguson  

Recipes for Social Media Success   May 3, 2016

If you’re a regular hanging out on Facebook, Twitter, Instagram or YouTube, you’ve definitely seen them. They’re those bite-size, kinda hyperlapse videos that are basically visual recipes for quick or quirky meals. They’re pretty popular. That’s actually an understatement. As an emerging form of social content, these video recipes have become so popular that four of the top 20 brands on Continue Reading

     
Melissa Muñoz  

An Ode to Adult Coloring Books   April 27, 2016

Recently, a good friend of mine came to Chicago to stay with us for a long and fabulous weekend. She lives in a small, far less amazing city, so the heat was on to show her a most excellent time. We toured. We gorged. We conquered. Excellent time achieved. When our bender of deep dish and dancing came to an Continue Reading