Katie Baird  

Last-Minute Halloween Costumes for Designers   October 18, 2016
by Katie Baird

Halloween is just around the corner and if you’re like me, you’ve waited until the last minute to decide what to be. Here are 11 totally awesome graphic-design- and marketing- themed Halloween costumes guaranteed to make your co-workers giggle and your friends say “huh?” In the spirit of the season,...[MORE]

Joshua P. Ferguson  

Why Print Matters: Vinyl Edition   October 12, 2016
by Joshua P. Ferguson

We care a lot about print at BatesMeron. It’s one of the ways that we help set our clients apart in a world dominated by digital. We feel there’s still a lot to love about the paper, texture, color and the myriad unique ways we can make a design stand out....[MORE]

Tarah Kraft  

Nostalgia and Marketing: The Second Coming of the 90s   October 4, 2016
by Tarah Kraft

I love the ’90s. I’m a Millennial after all. So over the past couple of years, I’ve obviously been overjoyed by the return of cultural gems from my childhood. This summer’s choker necklace comeback? Definitely embraced it. Britney Spears performing at the VMAs for the first time in nine years? ...[MORE]

Melissa Muñoz  

We Picked Our Favorite Logo Design of All Time   September 27, 2016
by Melissa Muñoz

The logo is the keystone to the brand. It’s the piece that holds the whole mess together. The tag. The calling card. The fingerprint. The mark that says everything there is to say about a brand—packed into a square inch of space. It can convey, among other things, a reputation,...[MORE]

Anna Woodward  

Live Long and Prosper: Lessons from Star Trek on Brand Longevity   September 20, 2016
by Anna Woodward

  As some of you may have noticed, September 8th was the 50th anniversary of the debut episode of Star Trek: The Original Series. This milestone was marked with TV marathons, shout-outs across the Internet and at a nationwide convention tour, which I attended right here in Chicago when it...[MORE]

Becka Bates  

BatesMeron Ranked as a Top Creative Agency in the US   September 15, 2016
by Becka Bates

You guys! We are so excited to share that BatesMeron is now ranked as a Top Creative Agency for 2016 by the research firm Clutch! Announced this week, the report comes just a few months after we were highlighted in their Top Digital Agencies in Chicago list this Spring. Ranked among agencies such as...[MORE]

Todd Pierce  

6 Tips for Getting Out of a Creative Rut   September 13, 2016
by Todd Pierce

Designers, you know it all too well: You’re slaving away for hours on end on a design and all of a sudden you’ve got nothing. You’ve hit the dreaded Creative Roadblock. Maybe it’s because there are a million things on your mind or because you’ve been staring at the screen for...[MORE]

Carlie Miller  

Can A Website Determine Where You Travel? Small Town Edition   September 7, 2016
by Carlie Miller

Over Labor Day weekend, I took a trip to Fairfield, Iowa, a small town with a thriving artist community that’s night and day from the hustle and bustle of Chicago. Before any trip I take, I like to look on the tourism website for the place I’m planning to travel to....[MORE]

Katie Baird  

Exploring the Pantone Studio App   August 30, 2016
by Katie Baird

In the printing and design world, Pantone is the common language and system we use to talk about color and ensure consistency across all printed mediums. Over the years Pantone has evolved far beyond its original swatch books, offering everything from robust color-managing software to trendy housewares and fashion color forecasts. Recently, Pantone launched a super...[MORE]

Joshua P. Ferguson  

Has Cute Gone Too Far?   August 23, 2016
by Joshua P. Ferguson

Cute is having a moment. We’re not just talking Katie Perry, Zooey Deschanel, the tiny hamster and Marcel the Shell. It’s the Buzzfeed listicles dedicated to cute t-shirts you’ll never want to take off. It’s the second coming of Lisa Frank. It’s the twitter profile @cuteoverload with 25,500 followers. It’s the...[MORE]