Blog

Nina Altadonna  

Pushing for Oscar   January 22, 2013
by Nina Altadonna

I would be lying to you if I said I have never dreamed of winning an Oscar for my undiscovered movie talents, and I would be flat-out in Pinocchio mode if I said I haven’t practiced my future acceptance speech—more than once. However, in the midst of award season, I...[MORE]

     
Andrew Lewis  

Let’s Get Married   January 15, 2013
by Andrew Lewis

With only six months until my wedding day, I must say, I am pretty damn excited. The dress is ordered, the rings have been picked out and the hotel is confirmed. I still remember the sweet words of the wedding coordinator, ”Just show up and look fabulous.” As I reflect...[MORE]

     
Becka Bates  

6 Questions for: Tony Abruscato   January 8, 2013
by Becka Bates

Tony Abruscato is the owner and director of the Chicago Flower & Garden Show, which makes him one of the go-to gardening gurus in the Midwest. Tony’s vision inspires the beautiful gardens that bloom at Navy Pier each spring, and his careful direction ensures that this major production goes off...[MORE]

     
Nina Altadonna  

How to Build a Meaningful Brand   January 3, 2013
by Nina Altadonna

Before we can craft the perfect tagline or design a logo that fits your brand like a glove, we first need to discover who your brand is. To do this, our creative team takes time in the development process to dissect your brand down to the bones, discovering what features,...[MORE]

     
Erin Pine  

Inspiration vs. Imitation   December 18, 2012
by Erin Pine

I’m sure most designers notice this type of thing all the time, but I have been seeing a LOT of it lately—an extreme overabundance of a few popular design elements/treatments. And it’s got me thinking….is this just part of a harmless trend or does it signal a larger issue? Are...[MORE]

     
Fred Schaaf  

Art on Wheels   December 11, 2012
by Fred Schaaf

Having been a skateboarder since age ten, I have been exposed to more things than just road rash—although that seems to never go away. (In fact, West Belmont Ave added some more injuries to the list last week.) With the emergence of the X-Games and the Dew Tour, the exposure...[MORE]

     
Melanie Davis  

Holiday Cards & Wrappings Guide   December 4, 2012
by Melanie Davis

Our conference room has looked a little bit like Santa’s workshop for the past week as we assemble holiday gifts for our clients, complete with cards designed by little old us. We’ve also had the chance to design some holiday cards for our clients. These cards help our clients capture...[MORE]

     
Becka Bates  

6 Questions for: April Herring   November 27, 2012
by Becka Bates

April Herring is the New Product Development and Marketing Manager at Pacific Plug & Liner. Consider that PP&L grows enough young plants to fill their 250,000-square-foot facility, and let your mind boggle at the product development and marketing heavy lifting that would require. Luckily, April is an endless font of...[MORE]

     
Todd Pierce  

Color for Dummies   November 20, 2012
by Todd Pierce

What Is the Difference Between RGB, CMYK and Pantone Colors? At BatesMeron we work with a lot of clients who rely on us to not only design creative work but also complete their printing needs. We use our knowledge of the different color modes to ensure that their printed pieces...[MORE]

     
Melanie Davis  

Ermagif!   November 15, 2012
by Melanie Davis

Oxford American Dictionaries has officially crowned “GIF” as its 2012 Word of the Year. To win this honor, GIF beat out Eurogeddon, Super PAC, superstorm, nomophobia (the fear of being away from your mobile phone), Higgs boson and MOOC, as well as YOLO—for which we say, thank goodness. “The GIF,...[MORE]