Blog

Carlie Miller  

5 Breast Cancer Awareness Campaigns that Go Beyond the Pink Ribbon   October 27, 2015
by Carlie Miller

Ah, October. The leaves are changing, scary movies are making their way into theaters, and pink ribbons are popping up everywhere. Since 1985, October has been officially designated National Breast Cancer Awareness Month in the US, and corporations and non-profit organizations alike have been jumping at the chance to work this...[MORE]

     
Taylor Wells  

4 Brands That Rule at Halloween Advertising   October 22, 2015
by Taylor Wells

Every year around this time, we see the advertising world getting in on the fun of Halloween. It’s hard to blame them—Halloween is awesome, but some brands are better at taking advantage of the holiday’s appeal than others. This week, I’d like to take some time to celebrate the brands...[MORE]

     
Fred Schaaf  

Team Building: Go Cubs Go vs Go-Go White Sox   October 20, 2015
by Fred Schaaf

This September, the BMSD crew took a half-day at the office and headed to the Friendly Confines on the North Side of Chicago for our annual baseball outing. We’ve been taking these yearly baseball trips since 2013 and we keep coming back for one reason—we all have a great time...[MORE]

     
Carlie Miller  

Highlights From the Paper Show   October 13, 2015
by Carlie Miller

On October 5th, our student designer Nicole and I attended the 2015 Chicago Paper Show sponsored by Veritiv at the Westin Chicago. We made our way through booths of over a dozen paper mill companies, including Neenah Paper, Mohawk, and Finch, among several others. There were samples galore, ranging from small pieces...[MORE]

     
Melissa Leonard  

Color Champions: A Look into Pantone’s Color of the Year   September 29, 2015
by Melissa Leonard

Each year, Pantone announces their celebrated pick for Color of Year. This prized swatch number isn’t just a fun little trivia fact for designers to memorize and nerd out over—it is, in fact, a carefully elected color that casts its influence on annual trends in the categories of design, cosmetics,...[MORE]

     
Becka Bates  

6 Questions for: Michael Booth   September 22, 2015
by Becka Bates

A leader, a family man and a ‘90s comedy buff, Michael Booth is the President of Axion Risk Management Strategies, a top insurance and risk management consulting firm based in the suburbs of Chicago. I interviewed Michael as part of our 6 Questions feature—a series of one-on-one interviews with people...[MORE]

     
Chuck Sanchez  

The Mystique of Design   September 15, 2015
by Chuck Sanchez

Design is both simple and alluring while also sophisticated and enigmatic. It is one of the few concepts able to manifest itself anywhere along its spectrum. One can find brilliant design from the minimalist to the elaborate. Design is like photography in that many think they are apt, but few...[MORE]

     
BatesMeron  

Font Fallbacks?   September 8, 2015
by BatesMeron

  Ever find yourself caught in a font rut? Maybe you have a favorite serif or a fallback slab that tend to repeat throughout your portfolio of work. This could be a sort of comfort zone or perhaps you choose these typefaces time and time again subconsciously. As designers, we...[MORE]

     
Todd Pierce  

Betting on Design   August 25, 2015
by Todd Pierce

I recently attended my very first horse track this past weekend at Arlington Park in Arlington Heights, IL. Having never been to a track before, I was pretty excited—and while walking through the parking lot my excitement increased the closer I got. Some people were in their “Sunday Best,” while...[MORE]

     
Carlie Miller  

Top 5 Social Media Accounts of Brand Mascots   August 11, 2015
by Carlie Miller

While we’re used to seeing brand mascots such as the Energizer bunny, Mr. Peanut, and the GEICO Gecko on TV commercials, many of these mascots are now also showing up on social media websites with their own personal accounts. Looking at the number of people who follow these brands (some...[MORE]