Blog

Joshua P. Ferguson  

Authentically Wisconsin Signs   January 17, 2017
by Joshua P. Ferguson

As advertisers and designers, we often encounter the word “authenticity.” It’s definitely a branding buzzword these days. It makes sense. Like never before, consumers demand straight talk and transparency when they’re making purchase decisions. I found myself thinking about this in the most unlikely of places over the holiday break:...[MORE]

     
Melissa Leonard  

Food Packaging: Mouthwatering Design   January 10, 2017
by Melissa Leonard

I freaking love going to the grocery store. Maybe it’s that I’m really getting into the swing of this 30-something thing, but for me, a Saturday morning spent browsing the supermarket shelves is thoroughly delightful. Although… delightful for reasons you might not expect. Sure, the food is great and all, but the food packaging is where...[MORE]

     
Anna Woodward  

Our Inaugural BeeTreat Company Workshop   January 3, 2017
by Anna Woodward

What features giant foam dice, prizes in the form of stuffed diseases, laughing and lots and lots of candy? A BatesMeron BeeTreat, of course! As BatesMeron grows and changes, we face new hurdles and challenges as a team. Tackling those challenges head on with a positive attitude is the BatesMeron...[MORE]

     
Todd Pierce  

Get Ready 2017: BMSD New Year’s Resolutions   December 20, 2016
by Todd Pierce

It’s that time of year again, when you sit around with family and friends and discuss your hopes and dreams for the upcoming year. New Year’s resolutions are kind of like a drunk uncle. You know you shouldn’t take him too seriously, but you can’t help but laugh and play along...[MORE]

     
Carlie Miller  

Why We’re Loving Spotify’s New Ad Campaign   December 13, 2016
by Carlie Miller

As a wrap-up to the weirdness that has been 2016, Spotify has debuted a unique out-of-home ad campaign this week and it’s turning heads. Spotify’s internal creative team combed through users’ data for the year and pulled out informational tidbits that are both intriguing and hilarious. They formed the basis for its “It’s...[MORE]

     
Katie Baird  

Graphic Designer Holiday Gift Wish List   December 6, 2016
by Katie Baird

Since the season of giving is upon us, I thought it would be fun to do a round-up of some of my favorite design-related holiday gift ideas. These picks are perfect for that special graphic designer in your life. (And Santa, if you’re reading this, here are some great hints of...[MORE]

     
Joshua P. Ferguson  

Inspiration Information: 7 Podcasts for Creatives   November 29, 2016
by Joshua P. Ferguson

As creatives who are tasked with generating clever ideas, copy and designs for clients daily, we all need a little inspiration to keep us on top of our game. At BatesMeron, our designers are Pinterest pros with endless boards dedicated to color, design, typography and client-specific needs. As an office,...[MORE]

     
Tarah Kraft  

Sharing the Thanksgiving Spirit   November 22, 2016
by Tarah Kraft

Let’s face it, 2016 hasn’t been the greatest. We lost some of the greatest musicians in the form of David Bowie, Prince and Leonard Cohen, and amazing athletes such as Jose Fernandez, Muhammad Ali and Arnold Palmer. And don’t even get me started on the deaths of Gene Wilder and...[MORE]

     
Melissa Leonard  

Teamwork: BMSD On Working Together   November 15, 2016
by Melissa Leonard

“We have a big week ahead of us—it’s crunch time.”  This is a sentiment commonly heard around our small but mighty agency. Like most, we navigate our days with hard deadlines, full to-do lists and jam-packed calendars. The challenge at hand for us typically lies in wanting to create stunning, impactful work...[MORE]

     
Anna Woodward  

The Art of the Presidential Campaign Poster   November 8, 2016
by Anna Woodward

Happy Election Day! Don’t worry, we won’t get political on you. Instead, we’re discussing a more fun aspect of the elections—presidential campaign posters. In doing research for this blog post, I was hoping to find a collection of really awesome, inspiring designs. I did find a few of those, but...[MORE]